ENVIRONMENTS + SIGNAGE + WAYFINDING
OFFICE SERVICES   |   NEW YORK

Convene 101 Park Ave

Convene - named one of America’s 100 Most Promising Companies by Forbes and a Best Workplace by both Inc. and Fortune Magazine - designs and services premium places to work, meet, and host inspiring events.

Coordinating with existing Convene locations, this specific design effort was to brand and define one the company’s most visible locations: 101 Park Avenue in New York City.

Through a clean but welcoming feel, a changeable interior billboard that can be made custom to a specific client, custom iconography, and a graphic ode to the historical New York surrounding the location, the EGD and signage program helped define the space as a flagship location for the rapidly growing Convene.

Scope:
Branded Environments
Production Coordination
Project Management
Signage and Wayfinding
Temporary Graphics

Client: Convene
Location: New York

© Gensler

Client: Convene
Location: New York

Creative Direction: Beth Novitsky
Project Team: Steven Johnson, Lisa Tatsuuma, Kathryn Schmidt
Architectural Team: Amanda Carroll, Patricia Cueva, Jesus Diaz

Fabricator: Drive21

Recognition: Architectural Record: Good Design is Good Business 2014

All imagery © Gensler

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